Best White Label Website Builder for Your Clients (2023)
You’re here because you want to offer your clients the best website builder software and grow your agency with a powerful low ticket offer.
Let’s start with why this is such a great idea…
Why Add a SaaS Model to Your Agency?
There’s a reason why the SaaS (software as a service) business model is so popular in Silicon Valley and around the world.
It’s a fantastic model.
Basically…
- Build a product that solves a problem
- Rent out access to the software product and make profits every month with minimal overhead
This makes the SaaS model everything your agency is not: scalable, with low overhead.
For agencies specifically, this brings a ton of benefits:
- You become a technology provider, not just an agency
- Retention rates go up because clients are using your technology platform and need help
- Your MRR (monthly recurring revenue) increases which provides more capital for other things
The only problem is…
Not all of us are software developers or coders.
Many of us are entrepreneurs with very little technical knowledge, who provide value to our clients in different ways.
Some of us are great at HTML/CSS, et al, but actually building an app on the latest technologies is just a *bit* out of our reach.
Lucky for you, in 2021 and beyond, there’s no reason to be a coder or programmer to sell your own SaaS product.
The solution: white label.
What is a White Label Website Builder?
White label or private label basically means that you can re-sell another companies’ product, adding your logo instead, and selling it as your own.
They have the developers, they deal with support, and they handle the actual nuts and bolts of the app – while you get to sell it under your own brand and make a recurring profit.
Sweet deal right?
Why Sell a Website Builder SaaS?
Your clients need a new website.
They need a new website because they want to start marketing and get their business in front of new potential customers.
Of course, the ultimate goal of your agency is to build their website for them, or with them, build trust, and upsell them your marketing services, consulting, or something that helps them secure a great ROI.
The sad truth, especially in the current COVID-19 crisis, is that small business owners just don’t have the capital to invest in a new website, in this way.
Instead, they’ve got time on their hands, and their hungry to learn something new, that can be an asset to them later on.
Not only that, but the days of the “big website redesign” are over. Savvy business owners know that a website build is never truly done and paying 5-figures for a new website is usually a glorified waste of time and resources.
They want to start small and iterate towards success!
This is the PERFECT gap to introduce your white labeled website builder software (SaaS), allowing them to build their own website (or have you help them) and you continue to profit and build trust with your client.
This is so much better than the WordPress route (which clients HATE, believe me), and instead of referring the work out to a cheaper provider, you can EMPOWER your client to take matters into their own hands…
But, the best part (in my opinion) is this increases your agency’s trust factor so much and makes clients stick to you like glue. If you’re providing the technology powering their website and marketing, they can’t really ever leave you as a client.
And if they need help, who do they turn to?
You become their technology provider, their trusted advisor, and their outsourced marketing team all at once.
What is the Best White Label Website Builder Software to Sell to My Clients?
There are 2 that I highly recommend.
1. Simvoly
I highly, highly recommend checking out Simvoly.
In addition to being a website builder, it also allows your clients to build sales funnels, checkout pages, eCommerce stores, membership areas, and more.
The sales funnels are especially exciting if your agency is offering PPC management or anything related to ads. There’s great templates for your clients to choose from so you can ensure they get the best conversion rates.
The software is very intuitive for your client to learn and you can provide training or “done with you” programs where you help them create the website, funnel, membership site, or ecommerce store of their dreams…
On YOUR AGENCY’s website builder… not someone else’s.
2. HighLevel
HighLevel is an amazing piece of software and with their new SaaS white label features, you can scale your agency faster than ever before.
They’ve gone way deeper than just a white label website builder, they’ve included everything a business needs to grow and thrive:
- Complete CRM system (epic)
- Sales funnel builder
- Marketing channel reporting
- Reputation management
- Process automation
And, you can sell this like it is your very own app.
You can white label everything, so clients see you as a true expert (and larger than life!).
Start Selling Your White Label Website Builder!
Now you know exactly the resources.
Sign up and set up your new SaaS white label website builder and profit!